Africell Sierra Leone on Tuesday 9 December 2025 welcomed home Sierra Leonean talent and international music producer Omar Elkan Agyei at the company’s headquarters in Wilberforce. The return marked a significant moment for the young producer whose rise in the global music scene has been followed with pride by many Sierra Leoneans.
Elkan, widely celebrated for his creativity, discipline, and unique fusion of African sounds, has built an impressive reputation in the international music industry. Born to Sierra Leonean parents, he spent much of his early life experimenting with drums and digital beats, eventually developing a style that blends contemporary rhythms with traditional influences. His ability to transform simple sounds into powerful musical experiences has earned him admiration from audiences and industry players worldwide.
Africell Media Manager Abdul Karim Sesay said the company was honored to host Elkan. He noted that Africell remains committed to identifying and developing young talent by creating spaces where creativity can thrive. He said Elkan’s early association with Africell allowed the company to witness his talent firsthand, adding that his return home would further strengthen collaboration.
Africell CEO Shadi Al Gerjawi welcomed Elkan and recalled the personal connection his family shared with the young producer. He narrated how Elkan had gifted his children their first drum set years earlier, a gesture that sparked their interest in music. He noted that while the early attempts sounded like noise, they eventually became the foundation of a genuine musical journey.
The CEO said inspiration often comes from recognizing potential in others and giving them the confidence to explore it. He added that Africell is proud of Elkan’s progress and that he follows the producer’s work on social media. He emphasized that Elkan’s success would inspire countless people who may never meet him but would believe in themselves simply by seeing him succeed.
He stressed that progress in the creative industry is not only about one individual but about uplifting the entire ecosystem. He said even small creative vibrations can trigger meaningful change.
Al Gerjawi expressed hope that Elkan would help elevate Sierra Leonean music on the global stage, referencing a recent moment at the Housemates Salone Season 4 eviction where a local track electrified the crowd. He concluded by entrusting Elkan with the responsibility and honor of carrying Sierra Leone’s music forward.
Elkan’s mother, Africell Customer Relations Director and Lead of the Africell Impact Foundation, Kippy Debs, spoke both as a parent and a professional. She noted that Elkan’s journey had been driven by commitment and discipline, recalling the many nights he spent in the studio refining just a single sound. She said she was proud that Sierra Leone contributed to raising a young man who has become a role model to many.
Debs said the Africell Impact Foundation is dedicated to supporting talent in media and the creative arts. She emphasized that people are shaped not by their surroundings but by the investments made in them and by their personal effort. She added that Elkan’s progress proves that growth in the creative sector is possible in Sierra Leone.
In his remarks, Elkan said he was delighted to return home. He said Sierra Leone’s energy, rhythm, and soundscape had always inspired his music, describing the city as a place where even chaos becomes melody. He stressed the importance of community and human connection, saying he had always felt a sense of belonging in Sierra Leone. He said he looked forward to taking music shaped by this environment and spirit to global audiences.
Elkan announced that his new EP titled “Baby Bundle” would be released on Friday 12 December. He said the project captures the roots of his journey as a producer and artist over the past seven years. He highlighted a standout track titled “Turn the Continent Up,” which he said would make a strong impact. He expressed excitement about sharing the project with the world and said the EP celebrates his origins.
Africell CEO Al Gerjawi later stated that Elkan will perform his latest songs at the grand finale of Housemates Salone Season 4 on 21 December 2025.
This shows Africell’s commitment to promoting creativity, supporting young talent, and investing in Sierra Leone’s cultural future, and continues to position the company as a leader not only in telecommunications but in national development.
