By Hassan Osman Kargbo
QCell, Sierra Leone’s leading and fastest-growing telecommunications company, made a dynamic presence at the 2nd edition of the Sierra Leone Innovates Digital Government Summit, held from June 4 to 6, 2025, at the Bintumani Conference Centre in Freetown.
The three-day event brought together innovators, tech leaders, government institutions, and digital service providers, QCell standing out with a vibrant and engaging exhibition space.
From the opening day, QCell set the tone with high energy and enthusiasm, capturing the attention of visitors from across the country. Their booth became a central hub of activity, drawing attendees in with interactive sessions, exciting games, and a warm, welcoming team.
A major highlight of their activation was the popular “Spin the Wheel” activity. Attendees were invited to try their luck spinning the wheel for a chance to win a variety of attractive prizes. The fun-filled activity brought smiles and laughter, creating memorable moments for many who stopped by.
Equally impactful was QCell’s “Drop a CV and Suggestion Box” initiative. This setup served a dual purpose: it allowed aspiring professionals to submit their resumes for potential future opportunities at QCell, and it gave existing and potential customers a chance to share feedback on how QCell can continue to improve and serve them better. This gesture reinforced QCell’s reputation as a company that values public engagement and is open to listening and growing with its customers.
The digital engagement didn’t stop there. Visitors were encouraged to scan a QR code at the booth to download the QCell mobile app. As a special incentive, each download came with a free 1GB data reward—an offer that was widely appreciated and helped increase app adoption among tech-savvy Sierra Leoneans.
In a statement shared at the close of the first day, QCell expressed gratitude to everyone who visited their booth. “Your energy, feedback, and smiles made Day 1 unforgettable,” the team shared. Their appreciation extended to users of QMoney and Afcom, who also had strong representation at the event.
As the summit progressed into Day 2, QCell continued to maintain high energy and crowd engagement. Another wave of visitors was welcomed to their interactive space, where giveaways, demos, and consultations continued to fuel excitement. QCell’s presence was more than just promotional—it highlighted their ongoing mission to lead digital transformation in Sierra Leone.
“We’re proud to be at the forefront of innovation, helping to shape a smarter and more connected Sierra Leone,” the QCell team noted. “Your feedback, smiles, and hype brought our space to life.”
The summit, hosted under the theme of fostering digital governance and innovation, provided the perfect platform for QCell to showcase its commitment to technological advancement, customer-centric services, and national development. 
By taking part in this important event, QCell reaffirmed its role not just as a telecom provider, but as a forward-thinking digital partner to both government and citizens.
Throughout the event, QCell, alongside its mobile money platform QMoney and its broadband and ICT arm, Afcom, demonstrated how public-private partnerships and tech-driven initiatives can accelerate Sierra Leone’s progress toward a more inclusive digital economy.
With a growing subscriber base, expanding infrastructure, and a strong push for innovation, QCell continues to distinguish itself as a trailblazer in the telecom sector. Their involvement in events like the Sierra Leone Innovates Digital Government Summit underscores their vision for a digitally empowered nation—one where connectivity, convenience, and creativity go hand in hand.
As the summit came to a close, QCell left an indelible mark not only through its vibrant booth and giveaways, but also through its message: the future of Sierra Leone is digital, and QCell is ready to lead the way.
